What Makes a Great Logo?

Logos are the centerpiece of a company’s brand image. The quality of a logo will give the impression to the consumer how much a brand means to the company. An effective logo can help sell products, and conversely an ineffective logo can potentially hurt sales. So what makes a great logo? A great logo needs […]

How to create a Google+ page for your business

Now that Google is allowing businesses to participate in its Google+ social network, through new Google+ Pages it’s time for you to find out how to create a Google+ page for your business. Creating a Google+ Page takes only a few minutes. However before you can create a Google+ Page, you must create a Google+ […]

Why you should not use Intuit Website Builder

You may be tempted by the advertisements to use Intuit Website Builder but before you sign up for an account you should read this article. Some times things just sound to good to be true With the promise of your own website up in minutes and a low monthly fee it’s tempting to dive right […]

Stop using a free email for your business

I always think twice when, in business, someone gives me an aol or gmail email address. There are usually 3 reasons why people do this: 1. Not technically inclined – these people are usually afraid of computers and hate that they even have to use email. 2. Lazy – They already have a perfectly good […]

The one thing a designer needs to design well — Your Resume

In my time as a graphic designer I’ve seen many a resume and I have to say about 70% of them to put it bluntly, sucked. Any resume that was designed in (shutter) Microsoft Word were pretty much overlooked. The others that has some kind of style went right to the top. Look, your applying […]

When should a designer redesign their website?

You made this awesome site back in 2006, everything is up to code. You got some rockin’ portfolio pieces and your feeling pretty good about the situation. So when should a designer redesign their website? In my opinion, every 2-3 years minimum. What?? But what about brand loyalty and people being scared that they are […]